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Firms want to capture your attention so they can advertise their goods and services to you, seeking more sales.

Attention Markets and the Allocation of Cognitive Scarcity

When you go online, your attention is highly coveted by advertisers. There are attention markets where firms pay considerable sums to capture consumers' attention for ads. What are the economic implications of these markets?...
4 min read
Chinese futuristic skyscraper
Behavioural economics Business economics Competitive markets

Debt Sustainability and Intertemporal Budget Constraints: Development Traps in Belt and Road Financing

Published on March 08, 2026

5 Stacks of pennies and other coins in ascending order from left to right.
Behavioural economics Business economics Competitive markets

Credit Rationing and Information Asymmetry: The Economics Behind Online Micro-Loans

Published on March 02, 2026

MacBook with wireframe designs on the screen.
Behavioural economics Business economics Competitive markets

Incomplete Contracts and Complex Requirements: Contract Theory and the Persistence of Bespoke Website Design Services

Published on February 20, 2026

3D Rendered image of a computer with emblems floating around saying PHP, HTML, JS & CSS
Behavioural economics Business economics Competitive markets

Comparative Advantage and Specialization in Execution: Ricardo’s Law Applied to SaaS Development

Published on February 03, 2026

Cell phone with black background and white text.
Behavioural economics Business economics Competitive markets

Bounded Rationality and Behavioral Frictions: Why Simple Digital Tools Outcompete “Built-In” Features

Published on January 30, 2026

A blonde and a brunette with a laptop and a phone open, showing the words "University".
Business economics Competitive markets Factors of production

Adaptive Learning as Bayesian Updating: Decision Theory in Modern Test Prep

Published on September 18, 2025

A graphic of a purple, shiny 3D cloud plugged into a microprocessing chip
Business economics Competitive markets Innovation & Technology

SaaS and the Subscription Economy: How Cloud Software Is Reshaping Business Competition and Market Concentration

Published on June 20, 2025

City of London
Business economics Agglomeration Economies Labour markets

Agglomeration Economies and Localisation Effects: What Makes Being Located In The City of London A Competitive Advantage for Start-ups

Published on June 18, 2025

A close-up of a monitor displaying a Google Analytics admin dashboard, with a Google search for "digital marketing" visible in the browser tab
Business economics

The Digital Market for Lemons: Information Asymmetry & Signalling Theory in SEO

Published on June 16, 2025

Information Asymmetry and the Market for Lemons: How Virtual Data Rooms Solve a Classic Economic Problem
Business economics

Information Asymmetry and the Market for Lemons: How Virtual Data Rooms Solve a Classic Economic Problem

Published on June 15, 2025

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Older Posts
SpaceX rocket in a large assembly hangar, showing engines and fuselage under bright industrial lighting.

Amazon vs SpaceX: Capital, Infrastructure, and the New Space Race

The $11.57 billion acquisition of Globalstar was more than just an expansion deal for Amazon — it was part of a broader investment strategy...
3 min read

Recent Post

Workers in the gig economy have lots of flexibility regarding when and how much they work, but what about job and wage security?
The Gig Economy, Labour Market Flexibility and Monopsony Power
June 16, 2026
Operating systems and software suites are bundles of programs consolidated into one package.
Platform Envelopment and Predatory Bundling in Digital Markets
June 08, 2026
Open source code is available to everyone, who can edit the code for their individual software needs.
The Economics of Open Source Software and Public Good Provision
June 02, 2026

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