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Thousands of content creators post daily on YouTube, TikTok, and other social media sites in hopes of "going viral."

The Economics of “Going Viral”: Attention as a Scarce Resource

They say that everyone wants to be famous. Today, virtually anyone can, thanks to social media. However, there are high costs of trying to master the algorithms to create the most desirable content. What are the economic costs and benefits of trying to "go viral" online?...
4 min read
A robotic arm in a futuristic, well-lit lab filled with shelves of organized equipment or items.

The Role of Digital Transformation in Driving Global Economic Recovery

Published on November 02, 2024

A string of glowing decorative lights with textured round bulbs, arranged on a dark surface.

The Economics of Brand Awareness: Key Metrics and Tools for Measuring Success

Published on November 01, 2024

A dilapidated three wheel passenger motorcycle in, presumably, Nigeria.
Managing the economy

The Economic Paradox of Nigeria: Oil Wealth and Underdevelopment

Published on October 14, 2024

A towering statue holding a sword and shield rises above a misty forest.
Managing the economy

Why Ukraine’s Economic Development Has Lagged Despite Its Vast Natural Resources and Educated Population

Published on October 14, 2024

The USSR’s Early Embrace of Capitalism: What the NEP Reveals About Economic Management
Managing the economy

The USSR’s Early Embrace of Capitalism: What the NEP Reveals About Economic Management

Published on October 14, 2024

A busy urban street in Buenos Aires, Argentina.
Managing the economy

Argentina’s Marked Decline: Government Failure vs Predatory Capitalism

Published on October 14, 2024

Red domino pieces falling in a sequence on a wooden surface, with a green toy structure in the background.

Global Economic Ripples: How Emerging Markets Navigate High Borrowing Costs

Published on October 12, 2024

From Plastic to Digital: The Economic Transformation of the UK Mobile Market through eSIM Adoption

Published on October 08, 2024

A box of crayons in focus with a blurred child drawing in the background wearing a striped shirt.
Business economics Labour markets Market Failure

Exponentially Rising Tuition Costs Suppress Economic Growth in the U.S.

Published on October 05, 2024

A black-and-white hand holding a small yellow clock against a minimalist background.
Market Failure Business economics

Potential Effects of the Harris-Walz $25,000 Down Payment Assistance Plan

Published on October 05, 2024

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Cloud data storage has rapidly become a huge industry, with some unexpected third party costs.

Digital Hoarding: The Economics of Data Storage

Today, we generate tons of digital content that we want stored, potentially forever. As a result, companies spend big bucks to store terabytes (or even petabytes) of data in cloud storage centers. What are the costs of all this digital storage?...
5 min read

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