Aggregate supply
Aggregate supply (AS)
Components of AS
Consumer goods
Private consumer goods and services, such as motor vehicles, computers, clothes and entertainment, are supplied by the private sector, and consumed by households. For a developed economy, this is the single largest component of aggregate supply.
Capital goods
Capital goods, such as machinery, equipment, and plant, are supplied to other firms. These investment goods are significant in that their use adds to capacity, and increases the economy’s ability to supply private consumer goods in the future.
Public and merit goods
Goods and
services produced by private firms for use by central or local
government, such as education and
healthcare, are also a significant
component of aggregate supply. Many
private firms such as those in construction, IT and
pharmaceuticals, rely on contracts to supply to the public sector.
Traded goods
Goods and services for export, such as chemicals, entertainment, and financial services are also a key component of aggregate supply.
Video
The Aggregate Supply curve
The simple law of supply suggests that firms will, in
general, plan
to produce more output at higher price levels.
At higher price levels across the economy firms expect
that they can sell their final products at higher prices, and there will be
a positive relationship between the price level and aggregate supply.
Any increase in input prices (costs) which may follow is
assumed to lag behind increases in the general price level.
| PRICE LEVEL | AS £Bn |
| P8 | 650 |
| P7 | 600 |
| P6 | 550 |
| P5 | 500 |
| P4 | 450 |
| P3 | 400 |
| P2 | 350 |
| P1 | 300 |
| P | 250 |

The gradient of the AS curve
Different theories of the shape of the AS curve arise
from different explanations about how real output responds to changes in
aggregate demand. There are, essentially, three different views:
The Classical view
The Classical view of real output was that it was fixed
at a particular level. At this level, all the factors of production in the
economy would be fully employed. (Say at output 500).
| PRICE LEVEL | AS £Bn |
| P8 | 500 |
| P7 | 500 |
| P6 | 500 |
| P5 | 500 |
| P4 | 500 |
| P3 | 500 |
| P2 | 500 |
| P1 | 500 |
| P | 500 |

Changes in AD will only bring about changes in the
price level, not the level of real output.

The Keynesian view
Th Keynesian AS
curve assumes that prices and wages are fixed until full employment is
reached. Over the ‘Keynesian range’ there is spare capacity in the economy, the price
level is stable, and real output can expand as a result of increases in AD
without any inflationary pressure.

Beyond full employment, any changes in AD will bring
about higher price levels. The Keynesian view of AS was adapted to show an
‘intermediate range’ where both unemployment and inflation could occur
together.
| PRICE LEVEL | AS £Bn |
| P8 | 500 |
| P7 | 500 |
| P6 | 500 |
| P5 | 300 |
| P4 | 200 |
| P3 | 0 |
| P2 | 0 |
| P1 | 0 |
| P | 0 |

Tha adapted Keynesian AS curve is more realistic, and highlights the
trade-offs
that can occur between the price level and unemployment.
The ‘modern’ short run-long run view
To solve the problem of the Keynesian and Classical AS
curve, modern economists tend to separate the short run AS curve (SRAS) from the long
run AS (LRAS) curve. The short run is assumed to begin immediately after an
increase in the price level (for example, as a result of an increase in AD),
and ends when input prices (costs of production) have increased. Hence,
during the short run producers are experiencing an increase in their ‘real’
prices and produce more output – and the supply curve slopes upwards.
Any increase in input prices (costs) which may follow
is assumed to lag behind increases in the general price level.
| PRICE LEVEL | SRAS £Bn | LRAS £bn |
| P8 | 650 | 500 |
| P7 | 600 | 500 |
| P6 | 550 | 500 |
| P5 | 500 | 500 |
| P4 | 450 | 500 |
| P3 | 400 | 500 |
| P2 | 350 | 500 |
| P1 | 300 | 500 |
| P | 250 | 500 |

Shifts in the SRAS
The most likely cause of a shift in the SRAS curve is to accomodate changes in the short run AD curve.

Other shifts in the SRAS curve are referred to a supply-side shocks, such as unexpected increases in oil prices or following crop failures, as illustrated below:

Shifts in the LRAS
The long run aggregate supply curve (LRAS) is the long run level of real output
which is sustainable given the current quantity and quality of the economy's
scarce resources. Real output in the long run is not determined by the price level, and the long run
AS curve will be vertical - short run changes in the price level do not
alter an economy’s long-term output. This is equivalent to being on the
edge of a country’s production possibility frontier.
The long run aggregate supply curve (LRAS) is shown as a vertical curve, at full employment. LRAS can shift if the economy’s productivity changes, either through an increase in the quantity of scarce resources, such as inward migration or organic population growth, or improvements in the quality of resources, such as through better education and training.

Shifts in LRAS are usually gradual and anticipated, unlike shifts in the SRAS which can be drammatic and unanticipated. LRAS can shift for many reasons, including:
- The level of spending on new technology, which enables an
economy to produce in greater volume or improved quality - even using the same quantity
of scarce resources.
- Long term
inward investment from abroad, which enables increased
production. Inward investment, like domestic investment, increases
an economy’s productive capacity.
- Migration and population growth, which increases the quantity of
human capital.
- Education and training, which increases the quality of human
capital.
- Competition in product and labour markets, which improves
efficiency and productivity.
- Effective supply-side policy, which creates the right
environment for households to supply factors of production and for
firms to produce output.









